Samoa has been honored with the “Emerging Island Holiday Destination” award by the National Tourism Magazine in China, held earlier this month. This accolade is a testament to the dedication and hard work invested by the Authority and the tourism sector in promoting Samoa as a premier travel destination within the Asia and China market.

VIPLANE has announced the reopening of its newly furnished VIP Premium Lounge, in partnership with Faleolo Airport Lounge. VIPLANE clients can now access this exclusive lounge designed for corporate clients and high-end travelers. The VIP Premium Lounge features private restrooms and unique décor, offering travelers a relaxing environment as they prepare to depart our shores.

Samoa Tourism is excited to share the recent visit of our brand ambassador, the esteemed celebrity chef Monica Galetti, based in the United Kingdom. Hosted by Samoa Tourism Authority, Galetti’s visit is part of our ongoing commitment to enhancing Samoa’s visibility on the global stage, including the United Kingdom and Europe.

STE2025 has ended on a high note with several new services and products participating in their inaugural Samoa Tourism Exchange. Six (6) new services participated for the first time, including 2 accommodation providers and 4 tour operators, making a total of 36 exhibitors who have showcased the diverse offerings available in Samoa from the tourism sector.

Samoa Tourism Authority is pleased to announce the return of Samoa Airways twin otter 5W-FAW aircraft which underwent extensive maintenance in Canada. This initiative reaffirms Samoa Airway’s commitment to enhancing the travel experience for passengers and ensuring the highest standards of safety and comfort.

A testament to our hospitality and excellence in the world of corporate and diplomatic events, feedback is a crucial barometer of success. Samoa had the honor of hosting delegates from the commonwealth in October and STA is thrilled to share the overwhelmingly positive feedback we received.

The start of the Financial Year 2024/2025 is showing promising signs, as evidenced by the performance of the July-September quarter. Total visitor arrivals for this period reached 50,830 marking a 4.5% increase compared to the 48,620 visitor arrivals recorded for the same quarter in 2023.

Samoa has been privileged to host a series of inaugural ship visits since the start of this year. Out of the 26 ships scheduled for arrival, four have been maiden voyages, with the last one expected towards the end of December.