Welcome to Samoa's Specialist Site

Welcoming Travellers from 1st August 2022

Our trade site will help you learn how to sell Samoa like a superstar. With our borders opening up soon, brush up on your knowledge with self-learning tools, operator information and action-packed itineraries. Get started on your journey to becoming a Samoa Specialist today!

Industry News

  • RFP Sales and Marketing Consultancy Services - Destination Representation

    The Samoa Tourism Authority is seeking proposals for consulting services focused on Destination Sales & Marketing Services across 3 of its source markets namely North America, UK/Europe and Asia/China from July 2024 to June 2026. We aim to work with in-market based respected agencies, capable of providing top-notch strategic sales & marketing solutions, thorough planning, efficient management, and detailed reporting services.

  • Jai Opetaia reclaims title

    The Samoa Tourism Authority is thrilled to extend its heartfelt congratulations to Jai Opetaia, a distinguished son of Samoa, on his triumphant reclaiming of the vacant IBF cruiserweight title. The grueling 12-round match against Mairis Briedis showcased Opetaia's exceptional prowess and determination, culminating in a unanimous decision victory in yesterday's fight.

  • No travel restrictions amidst Dengue outbreak

    Samoa is still considered a safe destination for travelers amidst the Dengue Fever outbreak. The Ministry of Health has confirmed that Samoa is very much a safe destination for travelers with ongoing prevention efforts in place.

  • Samoa applauded the success of the South Pacific Tourism Exchange

    Samoa Tourism Authority’s CEO Toleafoa Pativaine Petaia-Tevita, has expressed her appreciation for the South Pacific Tourism Exchange (SPTE) event which took place in Fiji on May 4th and 5th. Toleafoa deemed the event an exceptional opportunity for the region to showcase its tourism offerings globally.