Samoa was one of the Pacific Island nations represented at this year's Los Angeles Travel & Adventure Show, which took place from February 18–19 at the Los Angeles Convention Center in California.

The Samoa Tourism Authority (STA) is excited to announce the recommencement of its trade famil program for 2023, offering retail agents the opportunity to discover the island nation's abundance of activities and experiences first-hand.

The Minister for Natural Resources and Environment and Tourism Hon. Toeolesulusulu Cedric Schuster, Samoa Tourism Authority and the Samoa Tourism Sector officially launched on Friday 10th February the Samoa Tourism Sector Plan 2022-2027 targeting the return of tourist arrival numbers pre-pandemic...

The 34th Miss Pacific Islands Pageant has begun with 5 beautiful contestants from the Pacific Islands vying for the crown and the title of Miss Pacific Islands.

A Grant Funding Arrangement has been signed between the New Zealand and Samoa Governments to support the tourism industry in its post-pandemic recovery efforts.

The popular Christmas on the Waterfront is back again this year, with the programme set for Wednesday 21st to Friday 23rd December at the Friendship Park.

Samoa Tourism Authority in close partnership with the (South) Pacific Tourism Organization (PTO) under the Pacific Tourism Waste Action Initiative recently hosted a week-long training on Repurposing Plastics.